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Improve Sales Effectiveness Through Omnichannel Offer Presentment
Customers are demanding more from their banks. Despite investments in digital customer experience, many banks are falling short of customers' high expectations, primarily because often fall short in delivering a true "win-win" value proposition for both the customer and the bank. Why is that? What prevents the banking industry from finally delivering on the decades-old vision of offering the right product to the right customer at the right time? How can you finally deliver the true omni-channel experience customers want rather than wasting money on a trendy technology investment that doesn't deliver ROI?